 Join the ARBcon LinkedIn group for networking after the eventMany experts, to little time to connect?As a speaker or attendee you have found and discovered new contacts during sessions and breaks. Do not miss the opportunity to connect easily after the event! The use of Linkedin is prefered since the internationality of our conference. kooaba | Visual Search for Augmented Reality - Herbert Bay, kooaba - ARBcon.europe 2010View more presentations from ARBcon.eu. AR Aura Recognition - Gabriel Shalom - ARBcon.europe 2010AR Aura Recognition from KS12 on Vimeo. First video available! We will deliver more videos from the event ... AR Business Conference was a great success ARBcon.europe – the Augmented Reality Business Conference - the largest European event focussing on this emerging technology and the implications for business, brands and markets. ARBcon Video Streaming Page at aurea Kwela, you have been incredible - thank you!Kwela Sabine Hermanns was our surprise guest moderator, host and facilitator. She did an incredible job supporting us during the whole day. Kwela is essential part of the backstory of ARBcon.europe, since she made possible the first AR event in Netherlands at V2, Rotterdam. See our About page for more. Augmented RealityAugmented Reality (AR) is the technology to mix reality perception with overlayed data. Now AR is beginning to enter the mass market. With the physical world as AR's platform there will be major new opportunities across all sectors and industries. Picture: Concept investigation by Matthew Buckland (matthewbuckland.com) and Philip Langley (@royalalien) of 20fourlabs.com ARBcon – AR Business Conference ARBcon will showcase the fantastic outlook of AR with the goal of transforming keen visions of the future into a concrete business strategy today. You will enjoy our great venue in the heart of Berlin, you can see above - the wellknown Ludwig Erhard Haus. See our speakers:
Why is AR important?AR is a dramatic jump in the evolution of media: AR is moving computing off desktops, liberating us from the so-called "computer situation".The world itself is becoming the universal and intuitive interface with mobile AR. Augmented Media, Augmented Entertainment, Augmented Marketing – we will see the gamechange of the "Augmented World" in every industry – and in our very way of life. Brands and companies start having an AR strategyMore and more companies do have Augmented Reality on their agenda today. Since AR does not only mean attention, but sustainable and recurring engagement they start to evaluate new ways of interaction and entanglement. Chart shows the significant growth trend (marker-based AR, esp. marketing function; source: KZero Worldswide, the slides can be found here. Why attend?The business conference is for OEMs, operators, application and service providers, brands and advertising/marketing agencies interested to learn everything about augmented reality. ARBcon is an opportunity to grasp the meaning, trends and outlooks of AR in a concentrated and enthusiastic context, to meet opinion- leaders firsthand and to come in contact with cutting-edge services and products.! Meet the Experts We invite you to meet the poeple thinking about the digital business models in this new decade. Founders and CEOs of AR companies, thoughtleaders and visionaries – and players in the emerging AR industry. Listen to the insights of Robert Rice (AR consortium), Russell Buckley (AdMob, MMA), Eric Gehl (Total Immersion) or Michael Zöllner (Fraunhofer – he created TwittARound) and much more speakers. Enjoy the atmosphere of a promising market, watch disruptive innovations, understand the trends and find opportunities for first class business networking. Update: Air travel disruption due to vulcano ash trouble In the moment the European air travel situation is relaxing. All speakers and we with them are trying the best to come to Berlin -in case of singular cancellations of one of our speakers we will provide means to have a perfect video online presentation for our attendees.
Our great venue in BerlinThe professional place to meet in the heart of Berlin: Ludwig Erhard Haus near Zoologischer Garten. Architect: Nicholas Grimshaw! | ||
